Celinne Da Costa – School of Story



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Celinne Da Costa – School of Story


Uncover, write and tell your irresistible brand story.
With Celinne Da Costa

An epic digital experience to help you confidently craft a compelling story that unlocks your purpose
Deeply connects with your audience, skyrockets your business, and creates world-changing impact.


  • You don’t want to contribute to the same-same content you see online. You want to stand out and cut through the digital noise. But everytime you take a step forward, you get sucked back into a washing machine of overwhelm.
  • You’re worried about what others will think (#trolls) when you start to create something that’s authentically you (and as a result, you are second guessing yourself, big time.)
  • You’re putting yourself out there… but if we’re to be honest, you know you’re playing small.
  • You know and understand the power of “your story”, and you know in your heart and soul, there’s a story that you’ve been itching to tell – but you can’t quite put your finger on that “something” that is holding you back.

Sound familiar?
And hey, let me guess… Being the action- taker and
visionary that you are, you don’t just sit there.
You’ve taken action. You’ve tried a number of different ways to uncover “your story”.
You’ve opted into free webinars, masterclasses to those personal profile “opt-in’s” that promise you ALL of the answers, but you’re still left more confused than ever before.
(Because pssst… they give you all the templates, or ideas, but zero strategy).

The negative nancy that’s been living #RentFree in your head:

  • “Nobody wants to hear my story. I mean, I don’t have anything worthy of sharing.”
  • “Who was I thinking anyways… my story isn’t interesting, aspirational, or meaningful enough to make any difference.”
  • “But what if telling my story hurts the people who helped shape the story?”
  • “I don’t want to make me the center of attention, people will think I’m bragging or begging for attention.”
  • “I’m not a good writer, maybe I should outsource my story to someone else, because my story feels like it’s all over the place.”
  • “How and where do I even begin to pull together my story when there are so many moving parts of my identity and what I’ve been through?!”
  • “If I share my story, people will look at me differently, pity me, or judge me.”
  • “How do I even begin to pull together my story when there are so many moving parts of my identity and what I’ve been through?”

We are emotional creatures.
Which means without knowing WHO you are, and without creating that emotional bond with
your audience by telling your story, there will always be someone else who will do what you do.

You can perform all the trendy marketing tactics, reels, and shell out thousands of dollars on ads, but nothing will ever replicate the power of vulnerability that comes from sharing your story.
Getting clear and loud with your message and your story alone can transform your influence and increase your profits.
How am I able to make this bold claim? Because I’ve seen it and experienced it first-hand.
From a social experiment I ran 5 years ago (where I spent over a year couchsurfing in 100+ incredible humans’ homes around the globe across 20+ countries, and got to hear and tell their stories) to the hundreds of business owners, executives and leaders who I’ve helped since, to excavate their stories.

And I’ve experienced the impact that telling one’s story has, in connection, in
cultivating trust, and in creating impact in the world.

A digital storytelling toolkit and experience designed to help you unapologetically craft an irresistible story that unlocks your purpose, deeply connects with your audience, skyrockets your business, and in turn, create world-changing impact.

From templates, interactive classes, and lessons designed to help you uncover YOUR unique story, deep dives into mindset, to tried-and-tested swipe files,

It is the ultimate storytelling toolkit for visionaries who are ready to stop playing small.
It’ll help you go from:

  • Lacking confidence and feeling like you can never find the “right words” to finally craft and share your compelling, ready-to-market story.
  • Seeing your story as something that isn’t worth sharing, to confidently sharing who you are and your story in a way that’s relatable and emotionally connects to your audience.
  • Being “all over the place” with what to share, to having a structured story that captivates people from beginning to end… and leaves them feeling like there’s no one else better suited to support them in their journey than YOU.
  • No clear connection between your “personal” story and your “brand” story to having it all strategically weaved together and aligning so you can skyrocket your reach and profits.
  • Feeling like a “small fish in a big pond” to bettering lives and creating more impact for others to reach their dreams and make the world a better place.

I have clearly defined my coaching niche, and goals, and learned how to extract a story from my everyday life. I gained confidence and clarity on where I want I wanted to go and why. I also found my niche, which was the biggest win for me because I wanted to do so many things at once which confused me and my audience.
Before taking School of Story, I was all over the place. I lacked clarity about my niche, what is it that I am doing, and lacked stories. I was always thinking about how I can come up with something to write and talk about. Celinne helped me have a clear vision for my coaching. What I also gained is a never-ending story bank. Now, I can write a story every day from my everyday life. It is priceless. I do not need to think and search for stories, they find me!

-Irma Valentina
Women Empowerment Coach

Celinne helped me let go of the titles that were holding me back. She helped me get clear on what were some of the things that I still need to work on to be the best coach. If you need that instant clarity in like 90 minutes, Celinne is that coach for you.
When Celinne and I started working together, I realized who I truly wanted to serve was women. Celinne helped me identify how I helped these women in the past. I’ve gotten really great at being able to understand the subconscious mind, so now I can help these women with their thoughts and how to rewrite their story. I also know exactly the skills and strengths that I have as a coach so I’m no longer confused or ovewhelmed or stuck in comparison.
Having Celinne’s support was really just life-changing. If you want that fast result and clear result, then definitely hire Celinne.

-Karla Gregg
Personal Identity & Empowerment Coach

But why should I pay attention to what you have to say?
Celinne Da Costa is a brand story expert and self-actualization coach for CEOs, executives, and leaders.
After leaving her successful career as a brand strategist in corporate New York City to travel the world and design life on her own terms, Celinne rapidly grew her coaching company by helping changemakers tap into their authentic truth and build magnetic brands through authentic relating, unapologetic self-expression, and conscious leadership.
Celinne’s work has been featured all over the world, including Forbes, Entrepreneur, Business Insider, and TEDx. She’s worked with top industry leaders, Fortune 200 companies, and thousands of business owners in 50+ countries who are committed to becoming the best possible versions of themselves and unlocking their most powerful story from within.
Her work offers a unique mix of several healing and neuroscience modalities including Master-Neurolinguistic Programming, Conscious Connected Breathwork, Holistic Healing Hypnotherapy, and Life, Motivational, and Emotional Intelligence Coaching, which she uses to help her clients create breakthroughs.
Celinne is passionate about helping visionary leaders let go of the old stories of their past, step into their power, and not only tell but become the greatest story they ever told so that they can impact more people, become influential leaders in their industry, and grow a legacy brand that’s in full alignment to their soul’s purpose.

Stories are everywhere around us.
It’s what connected us as humans throughout history and generations, and it’s what we’ll eventually leave behind as legacies.

With telling our “story” being one of

It is, in essence, one of the most powerful business tools you can have as a visionary if in your heart, you want to create more impact in this world we live in.
But inherently, you already know that, right?

The power of story.
You know deep in your heart that you’re meant to inspire people and make them believe there are no limits to what they can achieve. You want your story to serve as an “I see you” to your dream audience so they can stop feeling alienated and alone and start feeling hope, possibility, and freedom. You know you need to fully express yourself so that your business and brand comes from a unique place of purpose.
But you simply don’t know where to start.
Imagine if you had a go-to storytelling toolkit that will give you the EXACT system to know what to say, what to not say, and help you untangle the jigsaw feeling of your story in your mind, into a clear, empowering, story?
That you know can confidently change lives. And the world?
Well, imagine no more.

Most importantly, you’ll create an IMPACT in the world, simply by being authentically and unapologetically you.
When you join School of Story, you will be equipped with the ultimate go-to storytelling resource that includes courses, workbooks, swipe files, and instant access to transformative teachings I’ve created to help you uncover, write, and tell your irresistible story.
Whether you’re a corporate executive, business owner, or early-stage entrepreneur, this toolkit is FOR YOU if you are a visionary who is READY to stop playing small, and start playing bold, by inspiring and helping more people, while living your bigger purpose.

So how does School of Story work, you ask?
It is an e-library of do-it-at-your-own-pace classes, practical swipe files that are tried and tested, my OWN storytelling templates designed to help you uncover, write and tell YOUR most irresistible story.

Phase One
You’ll learn how to discover what makes you magical and overcome the biggest mindset blocks and fears currently holding you back from feeling confident and clear in your story.

Phase Two
By crafting a brand story rooted in your vision and values, you can wave goodbye to imposter syndrome and confidently show up in the world with a powerful story that’s clear, captivating, and aligned with your goals.

Phase Three
You’ll learn how to tell your signature brand story in five minutes (or less!) and use it as the backbone in every single business communication – whether it’s on your website, your professional bio, your speech, an interview with the media – essentially everywhere!

These modules are the exact ones I personally use for my own business and are also ones I share with my clients. Which means at current, there are no other ways for you to get your hands on them, unless we are working together at a minimum of $40,000.
You’ll also learn how to create a limitless bank of stories so you’ll never run out of content again. No more banging your head against the wall trying to come up with inspiring captions that just feel like fake, empty platitudes.
You will complete this course with a captivating brand story to use immediately to impact more people, expand your reach, skyrocket your income, and change the world.

features my signature

Tell Your Brand Story includes my secret sauce to creating a ready-to-market brand story that will skyrocket your impact, influence and income – even if you don’t feel confident or haven’t shared much of your story before.
Simply put: you’ll go from not being sure what your brand story is to having a powerful, impactful brand story you can share with the world.

Tell Your Brand Story program is made up of

  1. How To Slay Your Mindset
    Get clear on what’s “under your hood” – including the fears and concerns that hold you back, so you can stop self-sabotaging and start getting your story into the world.
  2. Know Your Story From The Inside-Out
    Accessing the confidence, clarity and alignment you need to craft a story worth sharing.
  3. Create A Bank Of Stories
    Unlock a never-ending bank of stories so you never run out of captivating stories to tell. Content creation will become much easier and fun for you!
  4. Your Unforgettable Signature Story
    Craft your authentic & captivating story that moves your audience to action… even if you feel like it’s too big, complex or all over the place.
  5. Transforming Your Story Into Profit, Visibility And Impact
    Turn your story into tangible results for your brand and business. I’ll share ways you can start using your story to capture your audience’s attention and wallets!

Because I know and understand that the biggest roadblock to telling your story is actually asking WHY you’re not telling your story in the first place…
I have also curated a bonus vault for you, to help you with your mindset and your confidence and also provide you with accountability and support from my team, and like-minded storytellers.

When you join today, you’ll also unlock access to the below bonuses:

Be unapologetic with your story. Discover the 10 storytelling courage hacks, a training on transforming fear into courage, a customized hypnosis meditation made for my students by master life coach Ralph Ruiz, and a video training on how to shift your message and lead with heart in times of crisis.
Monetize your story without spending hours on your messaging. This mini-course will help you create content that converts into sales and make storytelling an easy and profitable process to weave into your work. This mini-course will transform how you share your brand in a big way!
Learn how to strategically tell your story by expressing it effectively through your content. This kit includes my If Hearts Could Talk Self-Development Journal, my The Art of Being Human ebook, the Unlock your Story Magic mini-course, and two bonus trainings.
Watch Celinne answer student’s top burning questions about the program in this powerful recorded Q&A session where you get to see Celinne’s coaching in action, and learn to overcome your own roadblocks from your peer’s experience.

“But, ANOTHER course Celinne? Really?”
Here’s the thing…
This isn’t a standard “course”. It also isn’t a copywriting course. Or a fill-in-the-blanks template to create your online persona profile.
It has one goal and one goal only:
To equip you with everything you need to excavate and tell your story to the people who NEED to hear it.
Let’s break it down…

In School of Story, we don’t just understand the “art” of storytelling. We understand the science of it. And that is, that mindset plays a critical role in the story we tell. This is why as part of the curated list of bonuses I’ve included in School of Story, we dive into mindset, and confidence, and the reason why you’re not telling your story in the first place.
That’s right! You’ll walk away with the EXACT system to know what part of your story to share and how to share it. From content, captions, to launches, with your core message clear, we’ll show you how to frame and structure your story so that it resonates with your audience. We’ll help you find the courage to be unapologetically authentic — so you can stop worrying about those online trolls. No tip-toeing here.
This isn’t about crafting a strategic brand story that will make you look like every other influencer in your industry. This is about finding your unique story. You’ll walk away from School of Story with excavating that unique message from your soul, and articulating it in the most aligned way possible, and using that “you” magic to change the world.

A final love letter to you…
The thing is, if you’re feeling skeptical about sharing your story – trust me, I get it.
It’s scary.
Growing up as an immigrant in the U.S, I actually used to believe that all there was to success was making a lot of money, having a good amount of followers, and having a detailed enough resume of achievements to prove my worth.
For years, I did what I thought I was “supposed” to do.
I went to a great university, got a respectable corporate job, and settled in New York City. Spoiler alert: while it did wonders for making me look good on the outside, it did little for my happiness.
So I quit my job, left my New York life behind, and set off on a year-long social experiment where I circumnavigated the globe by couch-surfing in the homes of strangers. And before I knew it, I’d launched an online business helping entrepreneurs tell their story and brand themselves in a more authentic way.
“I did it,” I would tell myself. I broke out of the corporate chains and created a life of freedom!
… Little did I know that what I’d actually done was trade in my New York City corporate chains for a set of invisible ones in my own business.
You see, on the outside, my story was good. Really good.
It was an epic tale of breaking free from societal expectations, designing the life I’d always dreamt of, and creating the success I’d worked so hard for since I was a child.
But on the inside?
I was constantly living on the edge of burnout. Even though I’d left the high-strung, stressful, hustle environment of New York City, it hadn’t left me.
Eventually, I had a major health crisis that left me with a harsh realization:
Externally, I’d created the dream life I wanted so badly. Just like I was teaching my clients, I’d cracked the code on how to tell a powerful, external story that generated ample income, influence, and impact.
But the part I’d forgotten in this equation…
… was myself.
What does it matter to make the money, have the followers, or help others, if at the end of the day, you don’t feel worthy of your own success?
I worked so hard to get recognition and validation from others, that I lost myself in the process. I didn’t feel worthy of my own story.
And that?
Is why I believe School of Story IS different from any other “brand story course” or “toolkit” you’ll ever see or experience.
Because I know what’s keeping you from telling your story, is just as important as telling your story in the first place.
And that while you can have the most amazing, impressive, and well-crafted story to share with the world…. if you are not feeling worthy of it on the inside, there is always going to be something missing.
The most powerful story you’ll ever tell comes from your heart, and from knowing your worth.
And if you’re ready to start doing just that…

I invite you to join me in
We’ll take you through our step-by-step storytelling process and help you uncover, write, and tell your most irresistible story while staying true to your worth, values, and mission. You’ll be absorbing all of my years of learning and refining in the world of storytelling (and save yourself years of yo-yo-ing because you’ll fast-lane through the many mistakes and pain I went through in my own journey).

Frequently Asked Questions:

  1. Innovative Business Model:
    • Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
  2. The Legal Landscape: Yes and No:
    • The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
  3. Quality Assurance: Unveiling the Real Deal:
    • Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
      • No coaching calls or scheduled sessions with the author.
      • No access to the author’s private Facebook group or web portal.
      • No entry to the author’s exclusive membership forum.
      • No direct email support from the author or their team.

    We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.

Refund is acceptable:

  • Firstly, item is not as explained
  • Secondly, Item do not work the way it should.
  • Thirdly, and most importantly, support extension can not be used.

Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.

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