Eagan Heath & Andrew Foxwell – Mastering Google Search + Shopping Ads

Description

Eagan Heath & Andrew Foxwell – Mastering Google Search + Shopping Ads download, Eagan Heath & Andrew Foxwell – Mastering Google Search + Shopping Ads review, Eagan Heath & Andrew Foxwell – Mastering Google Search + Shopping Ads free

Eagan Heath & Andrew Foxwell – Mastering Google Search + Shopping Ads

This Google Search and Google Shopping course goes through each step of the process from beginning Google ads (Search and Shopping) to optimizing and scaling them profitably and successfully.

Upon finishing this course, you will be able to understand what success looks like when running Google Ads, how to choose target keywords, how to optimize Google Ads, how to set up valid A/B tests, how to determine whether Google Search and/or Google Shopping is best for your brand, and more.

Why buy this course?
Whether you’re starting out on your journey to being a Google expert or you have years under your belt, this course will get you to the next level in your business.

Meet Eagan Heath

• Founder and owner of digital marketing agencies Get Found Madison and Caravan Digital.
• Agency owner for 6 years
• Managed over 100 accounts
• Over 3x average ROAS across e-commerce client accounts
• He and his team specialize in proving ROI for their clients through SEO, Google Ads, social media ads, and email marketing.

Topics Covered
Course Outline & Class Takeaways

Google Search Ads

• Why Run Pay-Per-Click (PPC) Ads?
• Account and Conversion Tracking Setup
• Connecting Google Ads to Google Analytics
• Researching and Brainstorming Keywords
• Map Opportunities
• Landing Pages
• Writing and Creating Ads
• Optimizing Ads Over Time
• Bing Advertising

Google Shopping

• Why Run Google Shopping Ads
• How they’re different from Search Ads
• Google Merchant Center & your Shopping Feed
• Setting up your feed & your campaigns
• Optimizing Ads Over Time

Introduction

• Introduction to Mastering Google Search and Shopping

Section 1: Mastering Google Search Ads

• Mastering Google Search Ads
• Google Search Overview & Why PPC
• Setting Up Your Account
• Keyword Research
• Landing Pages
• Writing and Creating Ads
• Optimizing Ads Over Time
• Dynamic Search Ads Have Google Write Your Ads
• Remarketing with Search Ads RLSA

Section 2: Mastering Google Shopping

• Mastering Google Shopping Ads
• Google Shopping Overview
• Setting Up a Google Merchant Center Manual Feed
• Google Shopping Ad Setup
• Optimizing Google Shopping
• How to Dominate Google Shopping
• Foolproof Google Shopping Strategy – What’s Working in Ecommerce | Part 1
• Foolproof Google Shopping Strategy – What’s Working in Ecommerce | Part 2

Frequently Asked Questions:

1. Innovative Business Model:
   • Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
2. The Legal Landscape: Yes and No:
   • The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
3. Quality Assurance: Unveiling the Real Deal:
   • Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
     • No coaching calls or scheduled sessions with the author.
     • No access to the author’s private Facebook group or web portal.
     • No entry to the author’s exclusive membership forum.
     • No direct email support from the author or their team.

   We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.

Refund is acceptable:

• Firstly, item is not as explained
• Secondly, Item do not work the way it should.
• Thirdly, and most importantly, support extension can not be used.

Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.