Jeremy Harbour – WIBO Course



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Jeremy Harbour – WIBO Course

Discover The 5 Factors Creating A Perfect Storm To Acquire Profitable Companies Without Paying Cash Upfront Or Borrowing Money

Imagine if you could acquire a stake in a business without paying any money for it…

…and later buy 100% of the company funded entirely by its own operating capital.

Then, imagine selling the business for a large sum.

And imagine repeating this process again and again.

That’s exactly what my delegates and I have been doing to build generational wealth for ourselves.

It’s being done by people who are not seasoned entrepreneurs and many who have never bought a business before.

Plus, it’s been working during good economic times, bad economic times and even recessions.

In fact, whether you’re an employee looking to transition into a new line of work and become your own boss…

Or, you’re a business owner that wants to diversify into other markets, this unique strategy works equally well.

On this page, that you’ll discover how to acquire businesses without paying any capital upfront and the 5 factors that are now making this possible.

Jeremy Harbour
If you want to acquire profitable businesses (doing $1-10 million in revenue), this will be the most important letter you read.

Here’s why:

A perfect storm is brewing.

If you live in the US, UK, Europe, Australia, Canada, Singapore or New Zealand, pay close attention.

In each of these mature economies, five key factors are creating a unique opportunity to acquire businesses in 2023 without capital risk or using leverage.

Rather than start a business from scratch, you can acquire a profitable business someone else dedicated 10+ years to make successful.

Now, in a moment, I’ll share…

  • The trillion dollar industry unfolding before your eyes
  • Details about this acquisition strategy and why our delegates love it
  • Our online app that builds trust with business owners and persuades them to give you equity in their business.
  • Plus, the reason I’m crazy enough to share this publicly instead of keeping it to myself. (And why it makes perfect sense for me to do so).

First, here’s the opportunity…

Millions of businesses must be sold soon
Consider these facts…

  • Over 10,000 baby boomers are retiring each day.
  • By 2030 every baby boomer will be 65 or older. (U.S. Census).
  • In the U.K., Europe, Australia, Canada, Singapore, New Zealand and the U.S. there are 63.95 million small to medium-sized businesses.
  • In the US, a huge 41% of small businesses and franchises are owned by baby boomers.

What does this all mean?

Baby boomers have immense time pressure to sell their businesses so they can enjoy their retirement.

Now, here’s what’s fascinating…

5 reasons baby boomers are struggling to sell their businesses

  1. Low demand. These businesses are usually too small to attract interest from private equity firms. Plus, the millennial sons and daughters of business owners aren’t interested in continuing the family legacy. They’d rather do something with blockchain, marijuana, or an app, rather than run a traditional business air-conditioning, cleaning or engineering companies.)
  2. Over supply. As I mentioned before, there are 63.95 million small to medium-sized businesses when you combine the english-speaking countries (plus Europe). However, because baby boomers are larger than the next generation (Gen X), there’s a big oversupply.
  3. Not fit for sale. Many owners run their personal expenses through their business and don’t have key staff activity documented properly, among other things. Things that make it very difficult to sell.
  4. Limited time. As baby boomers reach retirement they need to exit their businesses. The longer they wait, the more pressure they put on their shoulders to sell, which could result in them being forced to settle for a lower price.
  5. Competitors. The most obvious buyers for these businesses are their competitors. However, a lot of these business owners do NOT want to sell to their competitors. Why? Because they’re worried the new owner might asset-strip their life’s work and fire all the staff. Plus, selling to a competitor they’ve known for decades often feels humiliating, like they’re submitting defeat.

Baby boomers have few (if any) options to sell

  • Many owners list through a broker only to discover that buyers are not willing to pay their asking price.
  • Others extract cash from their companies and close the doors instead.
  • Desperate owners reluctantly sell for a lower price.
  • When you consider these five factors…

Trillions of dollars will change hands
In fact, Forbes published an article calling this period “The Greatest Wealth Transfer In History.”

They expect around $30 trillion in wealth to be passed on to the next generations.

Plus, because the next generation (Gen X) is smaller, this wealth will be more concentrated.

Now, with all that said, here’s…

The wrong way to acquire these businesses
Many people think the easy way to acquire one of these businesses is to say…

“Let me take your business and I’ll pay you from the working capital over X amount of years.”
And yes, while this IS a no-money deal structure, it’s not compelling.

If you use this approach you’ll likely get a hard “No!”

Baby boomers have no good reason to accept an offer like this.

They could accept a deal like this from a staff member or someone they trust.

What’s the right way to acquire these businesses?
The fastest and easiest way to acquire businesses without paying capital upfront is using a deal structure I called W.I.B.O (Work In, Buy Out).

I’ll explain exactly how this works in a moment.

First, it’s important you understand how this deal structure came about.

How I made this incredible discovery
Back in the 90s, I started and grew a telecoms company in the UK from scratch.

It was a bootstrapped startup.

And, once we grew the business to £1 million, we started getting approached by other telecom companies who wanted to buy us.

See, at the time, telecommunications had become very fragmented. (i.e., lots of small players.)

It was going through a consolidation period where companies were frantically buying each other.


I never thought of acquiring a company
The concept was totally alien to me.

Plus, I didn’t want to risk the capital.

And the cash flow in my business was always tight.

Anyway, as a result of our fast growth, a bunch of telecom companies contacted me offering to buy my business.

And I realized they all had one thing in common:

Those companies did NOT offer any cash upfront
They pitched me deal structures that were appealing or solved my problems, but they were not willing to pony up a pile of cash on day one to get the transaction done.

I had a dawning realization:

If I don’t need a huge pile of cash to buy a company, maybe I should be the buyer, not the seller!

I approached different telecom owners and eventually found a business owner who was motivated and needed to exit.

To cut a long story short, I bought his business without any cash upfront or borrowing any money, and we…

Grew our business by a year’s worth of sales in an afternoon
Now, there’s no way I could have achieved this by any other means. (i.e., sales, marketing, or leveraging my team.)

This opened up an exciting new world of Mergers & Acquisitions for me.

Over the next 18 months, I bought 11 companies in total, grew my business 10 times bigger, and finally exited in 2006.

After that, I shifted my focus from starting businesses to buying and selling them full-time.

This completely transformed my life and wealth.

In 2009, I did lots of deals.

Why Should You Listen To Jeremy Harbour?
Jeremy has bought and sold over 100 companies, often exiting for 6-7 figures. He’s advised on more than 200 deals in various industries around the globe. Plus, he has taken three companies public on stock exchanges in New York, Frankfurt, and Paris.

As a result of my success, the media has featured him in publications such as Forbes, Entrepreneur, Money, Sunday Times, The Financial Times and more. He has also appeared on The Money Channel.

Recently, he wrote a book that became a Wall Street Bestseller called ‘Go Do Deals.’

Jeremy has been invited to Buckingham Palace and separately to The British Houses of Parliament to advise on business and enterprise matters.

Learn more about Jeremy’s professional background from Julius Baer, a private wealth bank based in Switzerland, who interviewed him for their ‘Change Makers’ series. You need a net worth of at least 10 million to open an account with the bank.

These results have created a dream lifestyle for him
Jeremy has created most of his wealth from buying and selling businesses. Today, he’s blessed to live in a beautiful home, own a 100-foot superyacht, and private jet, and travel to exotic locations on a regular basis.

The net asset balance from one account:
In Jan 2022, Jeremy requested a letter from his bank.

Keep in mind this is from just one of his accounts so it excludes assets like companies, houses, jets, cars, jewelry, stock brokerage accounts and other bank accounts. Click on the letter to see a larger version.

Amongst all the deals and success…

I started a community of dealmakers
Amongst all these deals, I became known as ‘the guy buying companies without paying any cash upfront.’

As a result, I was constantly asked to do consulting or to sit on the board of various companies (as a non-exec) to help them acquire businesses with no cash upfront.

I didn’t see the point.

Taking a salary didn’t make sense financially and if I found a company… I’d just buy it.

Then, shortly after, I bought a training company and realized that was the solution:

Offer a course so that everyone can learn these strategies.

So, in 2009 I launched the Harbour Club.

It’s a training course and community that has grown to 1,500+ dealmakers who now buy companies, share best practices and joint venture on deals.

Together, we’re constantly brainstorming and stress testing new ways to acquire businesses.

Anyway, what’s interesting is that of the 15 deal structures I teach…

One deal structure resonates with people the most
It’s called W.I.B.O. (Work In, Buy Out).

Put simply, it’s a way to acquire a stake in a business with no prior relationship to a business owner and then buy the rest of the company from them.

It requires…

  • No cash
  • No banks
  • No brokers
  • No leverage
  • No advisors

How W.I.B.O works:

  1. Identify a key problem in the business
  2. Agree a small consulting fee to fix it
  3. Solve the problem to add value
  4. Acquire a 10-25% stake in the company
  5. Sell the company with the owner or acquire the remaining shares

I’ll show you how to get the right agreement in a moment.

But first…

5 reasons delegates love the W.I.B.O. deal structure

  1. Beginner Friendly. The strategy works for people who have never run a business. You don’t have to be a seasoned entrepreneur or existing business owner to use it.
  2. Income Stream. For most strategies there’s a long process between buying the business and getting financially rewarded. With this strategy, you can earn an income basically from day one.
  3. Job Replacement. Our delegates love that they can use this strategy to replace their job (or existing income) to fund their deal hunting.
  4. No Leverage. No need to borrow money from banks or financial institutions. No need to worry about your credit score.
  5. No Cash Upfront. No need to spend your own money or ask for investment from others.

Over the years, delegates have joined our community and love all the various deal structures we teach.

Now, at this point, you’re probably wondering, “This sounds great, but will this strategy work for me?”

Don’t take it from me, here’s…

What delegates are saying about our strategies:
Over 1,500 delegates have joined our community and love the various deal structures we teach.

W.I.B.O. success stories and results
Case Study: How Richard Pennack & Jamie Simpson closed 3 W.I.B.O. deals in a 10-day period

Full Disclosure: This case study was recorded inside my other course and community, The Harbour Club, where I teach delegates the W.I.B.O. structure and 14 other strategies to acquire companies. You’ll hear me reference the community from time to time in the video.
John Kettley has closed 20+ WIBO deals
“Jeremy’s strategies are incredible, I’ve done over 20 W.I.B.O deals with many more in the pipeline. If you want what I believe is ‘the best vehicle for personal wealth creation’, I strongly advise you to learn everything that you can from Jermey.”
– John Kettley

Introducing W.I.B.O:

Here’s everything you get…

Step-by-step training
You’ll discover how to source qualified leads, negotiate the deal, secure a 10-25% equity stake, protect yourself, increase the company’s value, and how to exit (or acquire the rest of the company).

This course is available for you to view right away. It’s delivered 100% online.

Online App:

Persuade owners to accept the WIBO deal structure
Getting a business owner to give you a stake of their company is no easy feat. That’s why my team created an online app that provides facts and figures to demonstrate the value you can bring.

Not only does Valatoa provide a business owner with a valuation estimate, it also points out the weaknesses that need to be improved to increase the valuation so you and the owner can exit for a higher price.

  • More Leads
    After inputting the data, Valatoa creates a custom 30-page report. This is incredibly valuable to business owners and a great hook to get conversations started.
  •  More Deals
    Use the Analysis Reports to provide a convincing growth strategy, build the case for your proposed deal, and demonstrate the value you can bring post acquisition.
  •  Faster Sales Cycle
    No more lengthy interview phone calls to pre-qualify the business owner. Valatoa reduces the pre-qualification time from 15 days to 30 minutes.
  •  More Referrals
    Inform colleagues of your report and have them spread the word to help you get more organic enquiries without spending money on  advertising.
  •  Competitive Edge
    Business owners are surrounded by countless professionals, like accountants, brokers, financial advisors and lawyers. Valatoa’s custom valuation report helps you stand out.
  •  Realistic Expectations
    Valatoa provides an independent valuation assessment to set a realistic expectation for owners of their company’s current value.
  •  More Credibility
    Leverage the professional reports to add credibility to your conversations with business owners.
  •  Trust & Rapport
    Valatoa provides impartial and unbiased third-party data to estimate the value of the owner’s business.
  •  More Opportunities
    Offer this business valuation and report to convert more leads into W.I.B.O deals where you take a stake in a business.

How Valatoa Works:
The online app is built from a unique algorithm that uses a combination of quantitative and qualitative methods, supported by data on more than 55,000 businesses. Valatoa pulls data from similar companies in the same industry and country to provide a fair and accurate valuation.

Here are the steps when using this online app…

Step #1 – Pre-Qualify
Business owners complete a 20 minute questionnaire, filling in information on 10 key areas related to their business.

Normally, you need to ask owners dozens of questions over multiple phone calls to get answers. However, with our online app, you can pre-qualify leads in 15 to 30 minutes.

  1. Company finances
  2. Assets and Property
  3. Products and Services
  4. Sales and marketing
  5. Organisational structure
  6. Employees
  7. Shareholders and Family
  8. Industry and Externalities
  9. Suppliers
  10. Owner Mindset

Step #2 – Report
A customised 30-page report is generated from the business owner’s responses.
The Valuation Report includes:
Business valuation
Strengths of the business
Weaknesses to improve
Questionnaire responses

Step #3 – Present
The report is sent to your email. This allows you to present the report to the owner in the manner you see fit. This could be in person, over zoom or via phone call. Offer to implement the suggested enhancements.

Sourcing templates
Get our proven LinkedIn and direct mail templates to source endless leads. (About 50% of successful deals come from our direct mail template alone.)

Agreement documents
Without the right shareholders’ agreement you’ll remain a passenger in the business with no control. You could be stuck with a business for years while the owner refuses to sell because he or she thinks they can get a better deal.
Our shareholder’s agreement provides you with monthly income, equity and the power to control important decisions. Plus, the course explains how to position each of the clauses as a win-win situation for all parties.

Deep-dive case studies
Hear from 5 successful members who have completed 12 W.I.B.O. deals and the stories of exactly how they achieved it.

The 7 step breakdown for doing W.I.B.O. deals
You’ll discover…

Step 1 – Source: What are the best types of companies to target using the WIBO strategy and how to find them

Step 2 – Discover: How to value a business accurately, get a price estimate and uncover improvements to increase its value using our in-house online app

Step 3 – Pitch: How to persuade owners to give you 10-25% equity in their companies without paying capital or borrowing money from banks

Step 4 – Close: How to draft agreements using the WIBO strategy and how to get the deal done

Step 5 – Improve: How you add value to a business so it’s worth more

Step 6 – Exit: How to sell the business together with the owner (or how to buy the remaining shares without your own cash)

Step 7 – Wealth: (Optional) – How to increase the value of a business 3X to 6X to get an exponentially bigger exit

A deeper look inside the course

You’ll discover…

  • The direct mail letter that gets a steady stream of leads. (50% of successful deals from our delegates come from this 129-word letter.)
  • The 3 criteria a business must meet to make it worthwhile contacting. (Otherwise you’re just wasting your time.)
  • The revenue ‘sweet spot’ for targeting businesses using the WIBO strategy. (Too small it’s not worth it, too big and you’ll have too many competitors.)
  • The clever way to earn extra profits from a business (in addition to the exit price and monthly consulting retainer).
  • The 6 industries where Harbour Club members are having enormous success rates with the WIBO strategy.
  • How to protect yourself when signing a contract to buy your stake in a business.
  • The 5 key clauses you need in your agreement to gain control of a business as a minority shareholder and how to position each clause as a win-win for both parties (Template included.)
  • The 3 ways to structure an equity deal with the owner so you have the highest chance of taking a stake.
  • The right way to manage inbound phone calls from leads
  • What catapulted Ravi (a Harbour Club member) to finally take massive action and contact leads. (He went from sending zero letters to 4,000 in one go.)
  • The most popular category of businesses to target using this strategy. (60% of our delegates are doing WIBOs in this area.)
  • How to get the owner to sign the contract and how to reduce hesitation once the agreement is in their hands.
  • What to say if the business owner doesn’t want to give you equity.
  • 5 types of businesses you should always steer clear of entirely. (This will save you a lot of time and hassle.)
  • How to get other professionals to execute the business fixes for you without paying anything out of pocket.
  • The best time to exit a business to create a capital event. (After selling 100 businesses, I’ve worked out the perfect time to sell.)
  • The powerful 17-word phrase that moves a business owner from LinkedIn to a video chat.
    How to 3X the value of a small business without organic growth (No need for more marketing, sales or revenue.)
  • 4 reasons owners struggle to sell their business (Offer to fix these and you can gain a 10-25% equity stake without paying any money upfront.)
  • 3 common questions that provoke business owners and make them defensive. (These questions break rapport and make it almost impossible to close a deal. Avoid these at all costs!)
  • The REAL way to build generational wealth. (Hint: It’s not rental income or running a business.)
  • The “counter-productive” way to prevent seller’s remorse. (Owners will regret giving you equity and make your life a living hell if you don’t do this.)
  • How to prevent the business from selling equity to another shareholder without your permission.
  • How one of our members (Jess) gets a 10% response rate from sending direct mail letters
  • What you should never say when people call you enquiring about your letter. (This makes prospects feel uneasy and destroys deals.)
  • The critical M&A mistake that cost me £5 million and how to avoid it. (Too many business owners and investors are guilty of this.)
  • How to secure funding for a business without a personal guarantee (i.e., betting your house).
  • The two documents you need to complete and close WIBO deals.
  • Should you position yourself as a professional private equity firm or a single individual? The answer may surprise you.
  • The easiest way to attract world-class talent to a business without endless interviews.
  • The 2 best websites to list the business for sale to get the highest possible exit.
  • How to ensure the business gets sold, even if the majority owner backs out at the last minute.
  • And much more…

More on the bonus sourcing guide from 15 top dealmakers
Inside this guide, you get dozens of tips, tactics  and strategies from members of our dealmaker community who have each successfully closed at least one deal.

This new strategy and online app are helping entrepreneurs, small business owners, and working professionals with…

  • The simplest way to find your first lead in 60 minutes or less (page 13)
  • The 5-part LinkedIn campaign template getting a 30%+ response rate (page 5)
  • What to say when leads call after receiving your letter. Use this “positioning” phone script to ooze confidence and avoid time wasters. (page 16)
  • The maximum number of shareholders a company should have to make it worth targeting (page 33)
  • How to check the credit rating of any company worldwide (page 14)
  • The best way to find and close deals if you feel overwhelmed, nervous and unconfident (page 11)
  • The formula for writing LinkedIn profile descriptions that capture attention – includes 4 real-life examples (page 8)
  • How to get your letters opened and read practically every single time (page 15)
  • How to double the chances of getting a response from a letter writing campaign (page 15)
  • The 6 search criteria to identify great companies for LBO deals (page 18)
  • The exact two LinkedIn messages Mark used to connect with 60%+ or business owners he contacted (page 4)
  • The big time-wasting mistake Del made trying to buy a business and how to avoid this (page 26)
  • 8 values you must clearly express to owners to get deals done… these build rapport and trust fast! (page 22)
  • And much more…

Everything you get…

  • The Step-By-Step W.I.B.O. Training Course
  • Our Online App That Values The Business, Pinpoints Areas To Improve and Persuades Owners To Work With You
  • Word-For-Word Sourcing Templates To Get Leads
  • Agreement Documents To Close The Deal
  • Deep-Dive Case Studies From Successful Delegates
  • Extra Sourcing Strategies From 15 Of Our Top Deal Makers

The value included in this offer is very generous considering the small investment required.

Frequently Asked Questions:

  1. Innovative Business Model:
    • Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
  2. The Legal Landscape: Yes and No:
    • The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
  3. Quality Assurance: Unveiling the Real Deal:
    • Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
      • No coaching calls or scheduled sessions with the author.
      • No access to the author’s private Facebook group or web portal.
      • No entry to the author’s exclusive membership forum.
      • No direct email support from the author or their team.

    We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.

Refund is acceptable:

  • Firstly, item is not as explained
  • Secondly, Item do not work the way it should.
  • Thirdly, and most importantly, support extension can not be used.

Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.

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