Inna Semenyuk – A Complete Guide to Snapchat Ad Manager

Description

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Inna Semenyuk – A Complete Guide to Snapchat Ad Manager

• 8 Video lessons in HD
• 1h 3m of class content

LESSONS

1. Class Introduction
2. Why Advertise On Snapchat?
3. What Are Snapchat Ads?
4. An Overview Of Snapchat Ad Manager
5. Advanced Ad Creation
6. Custom Audiences
7. Monitoring And Optimizing Snapchat Ads
8. Snapchat Ad Manager Best Practices

CLASS DESCRIPTION

Discover The Secrets To Creating A Successful Snapchat Ad Campaign

Snapchat is unique. Snapchat is complex. And until recently, the only way to run ads on Snapchat was to go through one of its ads partners. But that changed with the launch of the Snapchat Ads Manager.

Now you can create imaginative, engaging, full-screen video ads all on your own. Snapchat expert Inna Semenyuk, a seasoned marketer who’s worked with Facebook, Skype, eBay, Starbucks and others, will show you all the ways you can take advantage of the Snapchat Ads Manager to make a name for yourself on this popular platform.

In this class, you’ll learn how to:

• Develop, create and launch a successful Snapchat ad campaign.
• Optimize your ads by running experiments to see what works best.
• Avoid common mistakes with Snapchat ads.
• Use Snapchat Ad Manager and the Ad Manager Dashboard.
• Identify your target audiences.
• Monitor your ads and analyze their success.

INNA SEMENYUK

Inna is a marketing strategist, Snapchat creator and influencer who helps brands tell their story on Snapchat. She’s the founder of SnapchatDaily.com, the only professional blog about the best-kept Snapchat secrets for brands, and InnavationLabs, a marketing agency based in San Francisco.

Inna previously worked with Facebook, Skype, eBay, Calm meditation app, Starbucks, NBC Universal, Turner Broadcasting, Visa, and many other exciting companies. She hosted Snapchat takeovers for Startup Grind, Women in Tech, Hackapreneur. As an influencer, Inna was selected by Nike as brand ambassador in the UK encouraging women to run more, as well as was part of Reebok’s Perfect Never campaign with Gigi Hadid. She collaborated with Google, Virgin Mobile, Bloomberg.org, lululemon, SoulCycle, and others.

A former TV journalist and PR professional, Inna has a Bachelor Degree in journalism and Public Relations from Lomonosov Moscow State University and an MBA from Imperial College London. She is also an alumna of Singularity University and SingularityU San Francisco Chapter Founder.

Inna an avid traveller who loves getting outdoors and meditating to find her calm in the busy life.

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